business

Unpredictable. That one word underlines pretty much everything to do with your freelance life, especially when it comes to managing cash flow. The uncertainty surrounding your income – the size of it, the frequency of it, the search for it – is an ongoing issue but with planning and foresight, that uncertainty can be reduced and you can even introduce a touch of predictability to proceedings! Look ahead Do a financial forecast on a regular basis. L...

An excellent marketing technique which is sometimes overlooked and usually undervalued is to hand out business cards. A successful business card can have some very healthy advantages. Below I have discussed why it is a vital marketing technique which will fuel your career. 1. Impression A business card can leave a lasting impression on the person who receives it. Design, therefore, is the most important aspect of a business card. If you are a designer ...

Starting out small doesn’t mean you can’t keep up with the competition and keep pace with the big boys. Most people have this notion in their heads that when you open your own business, you’re bound to stay small and insignificant for a long while before you finally get a break and make it big. Why wait when you can do it now? While it definitely takes time for any business to grow, you don’t always have to feel like a dwarf amongst giants when...